Rhetorical Analysis

According to legend, when Achilles was born, his mother, in an effort to delineate him immortal, dipped Achilles into the river Styx. She held him by one heel. The ara where her fingers held him remained dry. As the heel was non touched(predicate) by the waters of the Styx, it was the one vulnerable place on Achilles (The Story About Achilles Heel). Although the legend is ancient, the term Achilles heel was not practised until the 19th century and is a metaphor for vulnerability. The in a higher place the learn elbow grease is primarily an attempt to impede the lands adolescents from partaking in the usage of nefarious drugs and small-scale inebriantic beverage consumption. These advertisements try to persuade the nations egress against illegal substances through the usage of ethos, credibility, pathos, dealing with emotions, and logos, the delectation of reason. The use of palaver in these ads is an attempt to teach teenagers and children how dangerous these substa nces are for their bodies. The campaign tries to show the vulnerability or Achilles heel of teenagers and make the youth understand why illegal substances are much(prenominal) a danger and persuade them to be above the influence. The to a higher place the Influence campaign uses pathos most effectively in whole of its advertisements.

Appealing to emotion is the best way to appropriate the auditory spirits attention, as it immediately helps them to attribute with what the advertisement is hard to say. This picture, titled Human Puppet, delivers a hit message that drugs and alcohol can cause one to endure control and come vulnerable. In this parti! cular advertisement, the auditory sense is shown a picture of an abandoned, unconscious mind teenage girl. She is left-hand(a) alone in a dense room with markings on her face, creating a sense of loneliness and shame. The audience feels sympathy for the girl, accord what it must feel like to be a tool and hoping that never happens to them. Her Achilles heel after the use of these substances led to her renunciation and becoming a puppet for...If you sine qua non to get a full essay, order it on our website: OrderCustomPaper.com

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